This week’s bad church sign says:
TIRED OF CONTEMPORARY?
COME TRY US.
I don’t know what town this is. I’m unsure of what church this is. But I know the situation exactly. Want me to paint the picture?
It’s in the Bible belt. It’s in a city where there is a lot of transfer growth. Sheep hopping from flock to flock. There is one (or more) churches who have grown recently due to a contemporary service or flavor. Some of them are traditional existing churches that have turned more and more contemporary over the years.
The church in the picture has lost some members due to that fact. In an effort to lure people into their flock, they use an advertising campaign for anyone passing by. But the ad is not for just anyone, is it? Read it. Is it for church people or unchurched people?
It’s for churched people of course. Outsiders don’t even know what a contemporary is in the context that us regulars understand it to be. This church is appealing to members of another flock. Actually, they are appealing to disgruntled members of other flocks in hoping that those worn out with the 20 minutes of contemporary worship music within a week’s time (which is .1% of the 10,080 minutes we are called to be the church all week long) will now join their flock. Let’s gather a group of disgruntled sheep in hopes that all their hopes and preferences will be met at our church house.
That’s a flock full of quite the dynamics, I would say.
This sign reveals a bunch about the state of the American Church today: